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webstart.ca's guide to winning websites
If you're a small business looking to compete with
the larger, more established players in your industry, then this
is the guide for you. Here you'll learn the fundamentals behind
building a powerful website that will help turn your website visitors
into active buyers.
So what is a Winning Website?
A winning website in the business world is one that makes a strong
positive impact upon the company. Usually this is measured in dollars
and cents, with the website helping to increase sales of products
and services.
Top performing websites contain the following elements:
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They capture customer attention
through high search engine ranking
At this very moment there are people searching
for your product or service, but how will they find you? The
vast majority of people find things online by way of a search
engine. It only makes sense to have your website listed amongst
the top ranking to ensure a solid customer base and interest
in your products and services.
First page ranking of your website on Google,
Yahoo, and MSN can generate thousands and thousands of visitors
to your website each month, and can skyrocket your business
leads, contracts, and sales.
How
can I have my website highly ranked in the search engines? |
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They develop customer interest
through quality design and imagery
Having a professional, well designed, and
user-friendly website is paramount to maximizing your website's
potential. Just like wearing a business suit to an interview
to convey your professional manner, you want to convey a professional
manner in the online world with the look and operation of
your website.
After all, your website is the face of your
business to thousands of visitors that will be viewing it,
shouldn't it present your business the best it can?
How
do I know if my website is making a good impression with my
customers? |
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They increase customer
desire by providing an information rich experience
Okay, customers are able to find your website
on the search engines and they are impressed by the professionalism
that your company exudes, but what they are also looking for
is information and answers. So give it to them!
By providing appropriate and helpful information
to your customers you are laying the ground work for establishing
a business relationship. Not only that, but quality content
also paves the way to high search engine rankings!
How
can I ensure my website is a great information resource for
my customers? |
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They direct customers
into a course of action
Most people aren't in the business of just
giving away free information. In order to make more sales
you have to ask for the sales, or at least start the sales
process.
Specific calls to action on your website
ensure that your customers know who, why, and how to contact
you.
How
do I ensure I have the correct calls to action on my website? |
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Entyro Real Estate Team
The Entyro Team is a select group of Calgary
Real Estate professionals that have committed to doing business
the way business should be done. |
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CHASE Consulting & Advocacy
CHASE Consulting specializes in Occupational Health and Safety,
Occupational Disease assistance and WCB
Appeals help for workers in Alberta |
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Odd Job Bob
Odd
Job Bob provides professional quality residential and
commercial repairs and renovations. From bothersome repairs
to extensive additions and renovations Odd Job Bob has the
experience and system to complete your projects on time and
on budget. |
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WinnipegRestaurants.ca
Providing a dining guide and featuring some of the best Winnipeg
Restaurants, webstart.ca was called on to develop WinnipegRestaurants.ca's
website promotion and improve its search engine rankings. |
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| benefits to your business |
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By using our services, you will increase
new business, reduce your costs, increasing your revenue, maximize
your return on investment, and build customer relationships.
We understand that finding your way in the online
business world today can be difficult. It is our intention to make
the process of building a top performing web site as easy as possible,
so that you can concentrate on what you need to: your business.
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